Maybelline Fit Me Matte & Poreless Foundation SPF22 18ml - 115 Ivory

Maybelline Fit Me Matte & Poreless Foundation SPF22 18ml in 115 Ivory is the celebrated cult matte liquid foundation from Maybelline New York. The 18ml bottle delivers Fit Me Matte & Poreless — Maybelline's celebrated normal-to-oily skin foundation, designed to deliver natural medium coverage with a celebrated soft-matte poreless finish, framed within an accessible SPF22 sunscreen-buffered formulation in 115 Ivory.

About Maybelline New York

Maybelline New York is the celebrated American cosmetics brand founded in 1915, renowned worldwide as one of the most iconic mass-market makeup houses. The Fit Me franchise within the brand's foundation catalogue has grown to become one of the most celebrated mainstream foundation lines globally, with Matte & Poreless serving as the celebrated normal-to-oily-skin pillar of the range.

What it does

• Soft-matte natural finish — celebrated poreless effect
• Natural medium buildable coverage — evens skin tone without heaviness
• Suits normal-to-oily skin — Fit Me Matte & Poreless signature
• SPF22 sunscreen — refined daytime UV buffering
• 115 Ivory shade — refined fair neutral-ivory

Who it's for

Suits anyone with normal-to-oily skin who wants a celebrated soft-matte poreless finish with refined natural medium coverage. Particularly well suited to those who prefer a refined matte finish over a glossy one — 115 Ivory offers a refined fair neutral-ivory shade perfect for daily wear.

How to apply

1. Prep the skin with moisturiser and let it absorb fully before applying makeup
2. Shake the bottle, then dispense a small amount onto the back of the hand
3. Apply with a damp Beautyblender, foundation brush or fingertips, starting from the centre of the face and blending outwards
4. Build coverage gradually in areas that need it most
5. Set with a light dusting of translucent powder along the T-zone

Specifications

• Size: 18ml
• Shade: 115 Ivory
• Format: Liquid foundation
• Finish: Soft matte
• Coverage: Natural to medium (buildable)
• SPF: 22
• Skin type: Normal to oily
• Brand: Maybelline New York
• Range: Fit Me Matte & Poreless