GUND Original Snuffles Teddy Bear – 10” Premium Plush for Ages 1+

Meet Snuffles: a timeless cuddle companion

GUND's original Snuffles teddy bear has charmed fans since 1980 with a uniquely curved crescent shape that invites long, comforting hugs. This 10-inch version stays luxuriously soft, with plush that feels inviting to touch and a silhouette designed to cradle the arms. The crisp white fur and gender-neutral look help it blend with any room decor, from cozy nurseries to modern living spaces.

Every hug tells a story: the plush texture is gentle against skin, the crescent form seems to cradle the hand, and the gentle scent adds to the sensory appeal. Snuffles is offered in formats that range from small 5-inch keychains to classic 10-inch plush, so you can find the size that fits your moments of calm, play, or display.

Care and longevity

Designed with quality in mind, Snuffles is built to stay soft for years. It’s surface washable for easy cleaning, with care instructions on the tag. To keep the plush sensation intact, avoid harsh chemical cleaners and never machine-wash the 10-inch version.

What you receive and who it suits

Each order includes one Snuffles 10” Teddy Bear, shipped in protective packaging. The timeless design and durable fabric make it suitable for ages one and up, as well as collectors who appreciate a classic teddy that has stood the test of time.

• Crescent-shaped design for extra-snug hugs
• Supremely soft plush that feels gentle on skin
• Surface washable for easy cleaning; no harsh chemicals
• Timeless gift for birthdays, baby showers, or special occasions

• Classic GUND quality, built to be cuddled and kept for years
• Available in multiple sizes to match moods and spaces
• Gender-neutral white color that complements any decor
• Safe for ages one and up, with durable stitching for everyday play

Real-life moments Snuffles enhances: bedtime routines, desk-side companionship, travel downtime, and gentle display pieces in nurseries or living rooms. The lightweight, compact 10-inch size makes it easy to cradle, hug, or tuck beside pillows, while the premium materials invite lingering crinkles and smiles.

GUND remains a pioneer in plush since the early days of teddy bear making, celebrating generations of fans who have cherished Snuffles as part of family moments. This premium 10-inch version embodies that heritage—offering a comforting, huggable presence that can fit on a shelf, beside a bed, or on a couch as a lovable companion.