{"product_id":"milk_shake-lifestyling-braid-defining-lotion-150ml","title":"Milk_shake Lifestyling Braid Defining Lotion 150ml","description":"\u003cp\u003eMilk_shake Lifestyling Braid Defining Lotion 150ml is a styling lotion from the Italian salon-trade hair-care brand. A lightweight, flexible-hold formula specifically designed for braids, twists and intricate hairstyles — built to define, control flyaways and add texture without weighing the hair down.\u003c\/p\u003e\n\u003ch2\u003eAbout Milk_shake\u003c\/h2\u003e\n\u003cp\u003eMilk_shake is the Italian salon-trade hair-care brand owned by Z.One Concept, founded with a milk-protein-led approach to hair care. The brand has built a strong following among professional stylists and home users for its gentle-but-effective styling formulas — with the Lifestyling line dedicated to texture, definition and creative styling.\u003c\/p\u003e\n\u003ch2\u003eKey benefits\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight, flexible-hold styling lotion for braids, twists and detailed hairstyles.\u003c\/li\u003e\n  \u003cli\u003eDefines and controls flyaways for a polished, sculpted finish.\u003c\/li\u003e\n  \u003cli\u003eSmooth, non-greasy formula that glides effortlessly through the hair.\u003c\/li\u003e\n  \u003cli\u003eLong-running hold without stiffness or stickiness.\u003c\/li\u003e\n  \u003cli\u003eSuitable for both professional salon use and home styling enthusiasts.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eAnyone who loves to experiment with braids, fishtails, buns and twist styles — particularly suited to intricate styling that needs precision and grip without product build-up. Suitable for both professional stylists and home users.\u003c\/p\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eApply a small amount to damp or dry hair, distributing evenly through the lengths.\u003c\/li\u003e\n  \u003cli\u003eComb through to spread the product evenly.\u003c\/li\u003e\n  \u003cli\u003eBraid, twist or style the hair as desired.\u003c\/li\u003e\n  \u003cli\u003eRe-apply lightly if needed for added definition and control through complex styling steps.\u003c\/li\u003e\n  \u003cli\u003eSet with a light hairspray for extra hold across long-wear styles.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Milk_shake\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Lifestyling\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eProduct:\u003c\/strong\u003e Braid Defining Lotion\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e 150ml bottle\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eUse:\u003c\/strong\u003e Damp or dry hair, before braiding or styling\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":56962444788052,"sku":"P829221","price":16.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/bluepirate.co.uk\/products\/milk_shake-lifestyling-braid-defining-lotion-150ml","provider":"Blue Pirate","version":"1.0","type":"link"}