{"product_id":"loreal-serie-expert-volumetry-shampoo-300ml","title":"L'Oreal  Serie Expert Volumetry Shampoo 300ml","description":"\u003cp\u003eL'Oreal Serie Expert Volumetry Shampoo 300ml is a salon-grade volumising shampoo from L'Oréal Professionnel, designed to add an anti-gravity lift to fine, limp hair. Powered by salicylic acid, Intra-Cylane™ and HydraLight, it purifies the scalp, strengthens the roots and gives the lengths a weightless, full-bodied feel.\u003c\/p\u003e\n\n\u003ch2\u003eAbout L'Oréal Professionnel\u003c\/h2\u003e\n\u003cp\u003eL'Oréal Professionnel is the salon arm of the iconic French beauty group L'Oréal, founded in 1909 in Paris. The Serie Expert range is its hero professional haircare line, offering targeted concerns formulas trusted by stylists worldwide — and Volumetry is its dedicated answer to fine hair that lacks lift and density.\u003c\/p\u003e\n\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSalicylic acid:\u003c\/strong\u003e purifies the scalp and strengthens the roots\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eIntra-Cylane™:\u003c\/strong\u003e acts on the cuticles for a thicker-feeling strand\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydraLight technology:\u003c\/strong\u003e hydrates without weighing the hair down\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAnti-gravity volume effect:\u003c\/strong\u003e visible body and lift\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eLightweight cleanse:\u003c\/strong\u003e leaves no heavy residue\u003c\/li\u003e\n  \u003cli\u003e\u003cstrong\u003eSalon-grade Serie Expert formula\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eBest for those with fine, limp or volume-shy hair who want a noticeable lift at the roots and a weightless, full-bodied feel through the lengths — and a great choice for anyone with combination scalps that need a gentle purifying cleanse.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eWet the hair thoroughly.\u003c\/li\u003e\n  \u003cli\u003eApply a small amount of shampoo to the scalp and massage to a rich lather.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with warm water.\u003c\/li\u003e\n  \u003cli\u003eRepeat if needed, then follow with a Volumetry conditioner or volumising care.\u003c\/li\u003e\n  \u003cli\u003eStyle as desired — blow-dry from the roots down for maximum lift.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 300ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Volumising shampoo\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e Fine, limp\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e L'Oréal Professionnel\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Serie Expert Volumetry\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":56959845204308,"sku":"E091495","price":14.99,"currency_code":"GBP","in_stock":false}],"url":"https:\/\/bluepirate.co.uk\/products\/loreal-serie-expert-volumetry-shampoo-300ml","provider":"Blue Pirate","version":"1.0","type":"link"}