{"product_id":"loreal-preference-9-12-very-light-ash-beige-blonde-fade-defying-luminous-shine-permanent-hair-colour","title":"L'Oréal Préférence 9.12 Very Light Ash Beige Blonde | Fade-Defying Luminous Shine Permanent Hair Colour","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 9.12 Very Light Ash Beige Blonde\u003c\/h3\u003e\u003cp\u003eUnlock the secret to salon-quality, fade-defying hair colour right in your own home with L'Oréal Préférence 9.12 Very Light Ash Beige Blonde. As an elite SEO copywriter for TJ Beauty Products UK, we understand your desire for long-lasting, luminous colour that truly reflects your style. This iconic permanent hair colour from L'Oréal is expertly formulated to deliver stunning, multi-faceted results, infusing your locks with a beautiful, cool ash beige blonde that stays vibrant for up to 8 weeks.\u003c\/p\u003e\u003cp\u003eSay goodbye to dull, brassy tones and hello to brilliant, high-shine hair. L'Oréal Préférence is renowned for its unique blend of technology and rich colourants, providing superior fade resistance and an exquisite luminous finish. Whether you're refreshing your current blonde, experimenting with a new ash tone, or seeking impeccable grey coverage, the 9.12 Very Light Ash Beige Blonde shade offers a sophisticated, natural-looking result that's anything but ordinary.\u003c\/p\u003e\u003ch4\u003eWhy Choose L'Oréal Préférence 9.12 Very Light Ash Beige Blonde?\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFade-Defying Colour for up to 8 Weeks:\u003c\/strong\u003e Experience intense, radiant blonde that resists fading for an extended period, thanks to Préférence's advanced fade-defying system. Your colour stays fresh, vibrant, and true to tone week after week.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLuminous High-Shine Finish with a Multi-Faceted Look:\u003c\/strong\u003e Infused with a unique High-Shine Conditioner, this formula boosts natural luminosity, leaving your hair with an incredible, mirror-like gloss and a rich, multi-dimensional colour depth that catches the light beautifully.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Ash Beige Tones Neutralise Brassiness \u0026amp; Yellow Undertones:\u003c\/strong\u003e The sophisticated 9.12 shade is specifically designed with cool ash and subtle beige pigments to expertly counteract unwanted warm, brassy, or yellow hues, ensuring a clean, elegant blonde finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerfect Grey Coverage from Root to Tip:\u003c\/strong\u003e Achieve flawless results with 100% grey coverage. L'Oréal Préférence ensures that every strand is enveloped in rich, even colour, providing a seamless and youthful look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSalon-Quality Results at Home:\u003c\/strong\u003e Formulated by L'Oréal Paris, a leader in hair expertise, Préférence brings professional-grade colouration to your bathroom, making it easier than ever to achieve stunning, long-lasting hair transformations.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe Science Behind the Shade: 9.12 Very Light Ash Beige Blonde\u003c\/h4\u003e\u003cp\u003eThe 9.12 in L'Oréal Préférence represents a very light blonde with a predominant ash (1) tone and a secondary beige (2) reflection. This carefully balanced formulation is perfect for those seeking a cool yet soft blonde, avoiding any harsh or overly grey appearances. The ash tones work to neutralise warmth, while the beige elements add a touch of natural softness and sophistication. This combination results in a harmonious, elegant very light ash beige blonde, ideal for a refined, modern aesthetic. It’s a popular choice for achieving a chic, understated blonde that complements various skin tones and offers a flattering, contemporary look.\u003c\/p\u003e\u003ch4\u003eEnriched with Care: The L'Oréal Préférence Difference\u003c\/h4\u003e\u003cp\u003eEach L'Oréal Préférence pack comes complete with a luxurious High-Shine Conditioner, enriched with Vitamin E and a UV filter. This specially formulated conditioner is your secret weapon for maintaining colour vibrancy and shine. Applied after colouring, it locks in colour pigments, deeply nourishes hair fibres, and helps protect against external aggressors, leaving your hair feeling incredibly soft, supple, and brilliantly glossy. This commitment to aftercare ensures your Préférence colour remains luminous and healthy-looking for weeks.\u003c\/p\u003e\u003ch4\u003eAchieve Your Perfect Blonde: How to Apply L'Oréal Préférence 9.12\u003c\/h4\u003e\u003cp\u003eFor best results and to ensure an enjoyable colouring experience, always follow the instructions carefully. Here’s a simplified guide to applying your L'Oréal Préférence 9.12 Very Light Ash Beige Blonde permanent hair dye:\u003c\/p\u003e\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation is Key:\u003c\/strong\u003e Begin by performing a skin allergy patch test 48 hours before colouring – this is crucial for your safety. Gather your supplies: put on the protective gloves provided, drape an old towel over your shoulders to protect clothing, and ensure your hair is dry and unwashed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix the Colour:\u003c\/strong\u003e Carefully pour the entire contents of the colourant gel tube into the developer cream applicator bottle. Secure the applicator cap and shake vigorously for at least 30 seconds until the mixture is thoroughly combined and uniform in colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication Process:\u003c\/strong\u003e Immediately after mixing, snip off the tip of the applicator bottle. For a full head application or if you have significant regrowth, start by applying the colour mixture to the roots. Work your way down through the lengths and ends, ensuring even and complete saturation. For touch-ups, apply to roots first, then emulsify through ends for the last 5-10 minutes of development.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelopment Time \u0026amp; Rinse:\u003c\/strong\u003e Allow the colour to develop for the time specified in the instruction leaflet (typically 30 minutes). Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly under warm water until the water runs completely clear.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCondition for Luminous Shine:\u003c\/strong\u003e Apply a generous amount of the High-Shine Conditioner provided. Massage it gently into your hair, focusing on the mid-lengths and ends. Leave the conditioner on for 2 minutes to allow its nourishing ingredients to penetrate. Rinse thoroughly once more for soft, silky, and brilliantly shiny hair.\u003c\/li\u003e\n\u003c\/ol\u003e\u003ch4\u003eShop L'Oréal Préférence at TJ Beauty Products UK\u003c\/h4\u003e\u003cp\u003eAt TJ Beauty Products UK, we are committed to bringing you the best in beauty. L'Oréal Préférence 9.12 Very Light Ash Beige Blonde permanent hair colour is a testament to L'Oréal's dedication to quality and innovation. Elevate your hair game with this luxurious, fade-defying formula designed for luminous shine and perfect grey coverage. Browse our extensive range of L'Oréal hair dyes and discover your perfect shade today. Experience the confidence that comes with beautifully coloured, healthy-looking hair.\u003c\/p\u003e\u003ch4\u003eFull Ingredients List (For detailed information, please refer to product packaging):\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e Aqua \/ Water, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, p-Aminophenol, 2-Methylresorcinol, 4-Amino-2-Hydroxytoluene, M-Aminophenol, Resorcinol, Hydroxypropyl Bis(N-Hydroxyethyl-P-Phenylenediamine) Hcl, Ammonium Acetate, Sodium Metabisulfite, EDTA, Erythorbic Acid, Parfum \/ Fragrance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeveloper Cream:\u003c\/strong\u003e Aqua \/ Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh Shine Conditioner:\u003c\/strong\u003e Aqua \/ Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera \/ Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate, Sodium PCA, Trideceth-6, Chlorhexidine Digluconate, Dimethicone, Limonene, Linalool, Benzyl Salicylate, Benzyl Alcohol, Geraniol, Alpha-Isomethyl Ionone, Cetrimonium Chloride, Citronellol, Coumarin, Amyl Cinnamal, Parfum \/ Fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Default Title","offer_id":56917271478612,"sku":"Loreal-9-12","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/9322\/3252\/files\/9-12-very-light-ash-beige-blonde.webp?v=1787743814","url":"https:\/\/bluepirate.co.uk\/products\/loreal-preference-9-12-very-light-ash-beige-blonde-fade-defying-luminous-shine-permanent-hair-colour","provider":"Blue Pirate","version":"1.0","type":"link"}