{"product_id":"la-riche-directions-semi-permanent-hair-dye-ultra-violet","title":"La Riche Directions Semi Permanent Hair Dye - Ultra Violet","description":"\u003cp\u003e\u003cstrong\u003eVibrant Purple with Blue Tones - Ultra Violet\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eUltra Violet is a vibrant purple with blue tones. This lovely colour creates the best results on bleached hair, but can be used to tint lighter unbleached hair too. Results vary depending on hair type and porosity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVibrant Purple Shade\u003c\/strong\u003e - Beautiful purple with blue tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e88ml Size\u003c\/strong\u003e - Plenty of product for medium to long hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan Friendly Formula\u003c\/strong\u003e - Cruelty-free and suitable for vegans\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEco-Conscious Packaging\u003c\/strong\u003e - Each pot is made from recycled ocean plastic\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Application\u003c\/strong\u003e - Best on bleached hair, can tint lighter unbleached hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStyling Tips:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFor the most vibrant and true-to-colour results, we recommend applying Ultra Violet to bleached hair. This lovely shade can also be used to add a beautiful purple tint to lighter unbleached hair. Results vary depending on your hair type and porosity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout La Riche Directions:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLa Riche Directions is a trusted brand in semi-permanent hair colour, known for their bold, vibrant shades and commitment to vegan-friendly formulas. Their innovative use of recycled ocean plastic packaging demonstrates their dedication to environmental responsibility.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant Notice:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAlways carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.\u003c\/p\u003e\u003cp\u003eCustomers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.\u003c\/p\u003e","brand":"Kate's Clothing","offers":[{"title":"100ml","offer_id":53697805975892,"sku":"DIRECTIONS-0047-WPR010","price":3.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/9322\/3252\/files\/Directions_Vibrant_Hair_Dye_Ultra_Violet_Front.jpg?v=1772802192","url":"https:\/\/bluepirate.co.uk\/products\/la-riche-directions-semi-permanent-hair-dye-ultra-violet","provider":"Blue Pirate","version":"1.0","type":"link"}